Facebook at the heart of the news

Facebook aims to launch bid to become a news-maker.
Facebook for Journalists claims to be “an ongoing resource for the growing number of reporters using Facebook to find sources, interact with readers, and advance stories.
It aims to “provide journalists with the best practices for integrating the latest Facebook products with their work and connecting with the Facebook audience of more than 500million people.”
This is the same company that's known to be a social networking service and website launched in February 2004 As of January 2011, Facebook has more than 600 million active users.Users may create a personal profile, add other users as friends, and exchange messages, including automatic notifications when they update their profile. Additionally, users may join common interest user groups, organized by workplace, school or college, or other characteristics.
As we speak Facebook is sharing the technology behind the servers that power its massive online social network. The company wants to share the specifications and design documents to help others build and power startups more efficiently, and to foster innovation so that it can benefit from others’ improvements too.
This is the same company that was facing a potentially embarrassing lawsuit after a rival site claimed that the founder, Mark Zuckerberg, stole the idea for the network back in 2004, but that lawsuit against them was finally settled in Facebook’s favor in 2008.
So now Facebook is looking to strengthen its relationship with the news media and has already helped boost traffic to news websites, a top executive told journalists Thursday.
"In a world where people are spending so much time on Facebook ... we want news to be a big part of that," Sandberg told the American Society of News Editors at its annual convention in San Diego.
She said she uses Facebook for two things — connecting with family and friends and getting her daily news.
Facebook recently unveiled a Facebook page for journalists who want to use social media as a tool in their reporting and source building around the globe. The company also plans to host workshops to teach journalists how to take advantage of the social networks.
Media observers, however, have reacted with scepticism to the social media site’s claimed ability, beyond the many news feeds which already exist, to help journalists find stories. Digitaltrends.com says: “Twitter’s bite-sized information and dearth of insiders using the site makes it a natural platform to find a story.”

It says that a single tweet from a high-ranking executive has led to far more news stories being uncovered than any amount of information posted on Facebook.
In an attempt to deflect such criticisms, and prove that it can set the news agenda, Facebook has announced that American President Barack Obama will participate in a live, streamed ‘Q&A’ session from the White House, on Wednesday April 20.
Here is the Man behind all the power of facebook.

                                                  Mark Zuckerberg and his girlfriend

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Olivier

Microsoft to Turn Advertising Upside Down

March 31, 2011


Ballmer said the amount of money companies spend on digital advertising continues to grow, as do the opportunities to innovate, most notably on Kinect for Xbox 360. At Microsoft, this innovation has intersected with major consumer brands, whether it’s Chevrolet Volt appearing in the Kinect game “Joyride” or an original web series from Wendy’s that appears on MSN


Speaking Wednesday at Microsoft’s Imagine 2011 marketing leadership summit
Ballmer said that Microsoft has “a deep drive, commitment, and a lot of great work going on in all of our great brands to let our clients and consumers take advantage of the next generation of technology “We’re just scratching at the surface,”. The speed of innovation is accelerating like no other industry, which doesn’t always make life easy for marketers and advertisers", he said. “It’s like that line out of the Woody Allen movie ‘Annie Hall’ about relationships between men and women – relationships are like sharks, they either move forward or they die.”

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Olivier

HTC Arrive the Fist Microsoft windows phone7 from Sprint

Microsoft Windows Phone 7 has finally arrive at Sprint on the HTC Arrive

Before we start our review of this exciting new product, let's take a quick look at its main features ;
1GHz Qualcomm(QCOM_) processor,
Slide-out QWERTY keyboard ,
Integrated contacts from multiple sources ,
800 x 480 3.6-inch WVGA capacitive multi-touch screen,
16GB of internal space,
Chat-style messaging ,
Music capable,
Sprint TV and Movies® ready,
GPS Navigation enabled ,
Web browsing capable ,
Email capable,
5-megapixel camera and 720p HD camcorder
Bluetooth® and Wi-Fi Wireless
Voice activated dialling
At the price of $200 with two-year contract in the US.
We recently tested this new Phone and I have to tell you that at the very first look, you realise that the HTC Arrive™ puts everything you need in one single location. Live Tiles on the Start Screen alert you to messages, appointments, social feeds and more. Windows Phone Hubs including Pictures, Games, Music and Video Entertainment and Office helps your content organization for easy and fast access of what you love and with Windows Live SkyDrive, you can store up to 25GB online storage of what matters most to you, at no cost, with no strings attached, right now Windows Live SkyDrive is as good as online storage gets. Office Mobile gives you access to your office, wherever you need it. Running late? Alert your team in seconds, and put the final touches on that PowerPoint presentation on your way into the office. Searching for something? Key it or speak it and find it fast with Bing™. If you cannot remember where you left your phone, Find My Phone helps you locate, lock or erase your phone from any PC. The Phone comes with the copy and paste support ,the HTC Arrive is the first WP7 phone to provide the long-awaited upgrade of cut-and-paste capabilities. (All you need to do is tap a word, slide your finger to highlight any additional text, and then tap the Copy icon.)and that is all to it. The 5.0MP camera/camcorder lets you catch hard to capture moments without unlocking your phone. And for fun on the run, you can even sync your Xbox LIVE® profile and take your games to go.
You can enjoy all that on the pretty good 3.6-inch WVGA capacitive touch screen that works very well in most lighting conditions . If you need a phone that is ready for the work, ready for fun and is socially connected, this is the phone to go for!.

The Best multimedia and Productive Phone around.
I have to say overall the HTC Arrive is a better multimedia phone compare with the Iphone and Android Phones. It have the ability to combine all your music , videos and the pictures from every possible source; from the phone itself, the Zune store, YouTube, Facebook, Flickr and more , all in a single location for easy access( Music+ Video HUB or Picture HUB).
Not to mention the Xbox live integration in the phone that allow you to create and use your own Avatars and continue were you left off with the Xbox game. This phone is defiantly the winner when you compare it with the Iphone or Android Phones.

Performance
When it come to the basic usage of the phone.
we tested the call quality and the results exceeded our expectations. The sound quality was the best ever and the battery life was very impressive, the Camera will still give you a better picture even when you are in low lights conditions. comparing again with the Iphone or most Android phones, the HTC Arrive is once again the winner here.

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Olivier